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Автор: Philip Kotler

Winning Global Markets. How Businesses Invest and Prosper in the World's High-Growth Cities.

Winning Global Markets. How Businesses Invest and Prosper in the World's High-Growth Cities

Marketing 4.0. Moving from Traditional to Digital.

Marketing 4.0. Moving from Traditional to Digital

Good Works!. Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line.

Good Works!. Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line

Market Your Way to Growth. 8 Ways to Win.

Market Your Way to Growth. 8 Ways to Win

Marketing 3.0. From Products to Customers to the Human Spirit.

Marketing 3.0. From Products to Customers to the Human Spirit

Spend Shift. How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live.

Spend Shift. How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live

Kellogg on Marketing.

Kellogg on Marketing

Marketing Insights from A to Z. 80 Concepts Every Manager Needs to Know.

Marketing Insights from A to Z. 80 Concepts Every Manager Needs to Know

Corporate Social Responsibility. Doing the Most Good for Your Company and Your Cause.

Corporate Social Responsibility. Doing the Most Good for Your Company and Your Cause

Arts Marketing Insights. The Dynamics of Building and Retaining Performing Arts Audiences.

Arts Marketing Insights. The Dynamics of Building and Retaining Performing Arts Audiences

The Shift. The Transformation of Today's Marketers into Tomorrow's Growth Leaders.

The Shift. The Transformation of Today's Marketers into Tomorrow's Growth Leaders

Ten Deadly Marketing Sins. Signs and Solutions.

Ten Deadly Marketing Sins. Signs and Solutions

Museum Marketing and Strategy.

Museum Marketing and Strategy

Strategic Marketing For Health Care Organizations.

Strategic Marketing For Health Care Organizations

GOOD WORKS!

Strategic Marketing For Health Care Organizations.

Strategic Marketing For Health Care Organizations

Marketing 5.0

Marketing 4.0 (versi?n M?xico).

Marketing 4.0 (versi?n M?xico)