This is a comprehensive guide that explores the evolution of marketing in the digital age. The book covers key concepts and terms, setting clear goals, targeting audiences, conducting market research, choosing digital channels, budgeting, SEO, SEM, content marketing, email marketing, social media marketing, influencer marketing, analytics, and emerging trends such as artificial intelligence, voice search, AR/VR.
Категория: просто о бизнесе
ISBN: 9785006012387
Правообладатель: Издательские решения
Легальная стоимость: 284.00 руб.
Ограничение по возрасту: 12+
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