The Handbook of Crisis Communication

W. Coombs Timothy

Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina Explores the key emerging areas of new technology and global crisis communication Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication

Категория: зарубежная образовательная литература

ISBN: 9781444314892

Правообладатель: John Wiley & Sons Limited

Легальная стоимость: 27825.92 руб.

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