The work investigates corporate culture and its impact on company effectiveness. Theoretical aspects are examined: genesis, key elements, and cross-cultural communications. Based on the case of Construction Technologies Ltd., the analysis covers economic activity, social effectiveness, psychological climate, and HR dynamics. Measures for improving corporate culture and evaluating their effectiveness are developed.
Категория: корпоративная культура
ISBN: 9785161128244
Правообладатель: ИНФРА-М
Год: 2016
Легальная стоимость: 379.00 руб.
Ограничение по возрасту: 16+
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